Reel 03 — About Us
Genre film, taken seriously.
We're a London-based production company built around one idea: genre storytelling — horror, thriller, sci-fi — deserves the same rigor, craft, and ambition as any other kind of filmmaking. Founded by filmmaker Andy Edwards, we've produced five feature films to date, with several more in development, and we're committed to opening doors for new talent — especially from under-represented groups, in front of and behind the camera.
5
Feature films produced
3
Currently in the pipeline
2020
Founded as a company
4
Awards won on the festival circuit
Our Team
Who's behind it
Andy Edwards
Founder
Writer, director and producer who has built the company's slate from the ground up — directing Graphic Desires, Punch and Rumpelstiltskin, and producing Custom. Winner of Best Producer at the National Film Awards 2025.
Brad Moore
Executive Producer
Actor and filmmaker whose work spans cinema releases, international sales, and major streaming platforms, with festival selections at BFI London, Toronto and Sitges.
Airell Anthony Hayles
Writer / Director
Genre producer and filmmaker with a background in production finance, known for horror features including They're Outside and Midnight Peepshow.
Olivia Cordell
Producer
Horror writer and producer with a large social following built around genre content, and multiple festival-recognised feature projects in development.
Lauren McLaughlin
Consulting Producer & Script Editor
Veteran producer and screenwriter with a résumé stretching back to the launch of Lionsgate Films, plus published novels and ongoing work as a script supervisor.
Timeline
Milestones
2020
Paranoid Android Films Ltd founded by Andy Edwards, formalising years of work under the Paranoid Android name.
2022
Graphic Desires released, later distributed across the UK, US, Germany and Japan. →2023–24
Punch premieres at FrightFest London and releases via Miracle Media/101 International. →2024
Custom premieres at FrightFest Glasgow and picks up multiple awards on the festival circuit. →2025
Rumpelstiltskin premieres at FrightFest Glasgow and wins Best Thriller and Best Producers at the National Film Awards. →Now
Fairy Dust in post-production, with The Vampires of Soho and A Haunting in Suburbia in development. →